Why Viewers Support Consistency More Than Creativity

byGiveable AI ResearchGiveable AI Research

Creators often assume support comes from brilliance, originality, or high-level creativity. But supporters aren’t drawn to the most innovative, most...

Read More

How Identity Shapes the Way People Choose Which Creators to Support

byGiveable AI ResearchGiveable AI Research

Support isn’t random, and it’s not driven by algorithms, virality, or content categories. Support is rooted in identity  -  the...

Read More

Support Isn’t Logical  –  It’s Emotional: Understanding the Real Drivers Behind Why People Give

byGiveable AI ResearchGiveable AI Research

Creators often try to analyze support through numbers, conversion rates, and predictable logic. But support is not a rational decision....

Read More

The Silent Viewer: Why Your Quietest Fans Become Your Biggest Supporters

byGiveable AI ResearchGiveable AI Research

Creators often assume their most active fans  -  the commenters, the reactors, the consistent “first likers”  -  are the ones...

Read More

Why People Support Creators Long Before They Ever Say It

byGiveable AI ResearchGiveable AI Research

Creators often assume support arrives in a single moment  -  a viewer clicks, contributes, subscribes, or joins the community. But...

Read More

“Big Things Are Coming” Fundraiser Teaser: How to Build Excitement & Rally Support

byGiveable ResearchGiveable Research

You’re about to launch something big. A fresh fundraising campaign is on the horizon whether it’s for a school project,...

Read More

Ignite This Year: A Kickoff Message for Your School or Project

byGiveable ResearchGiveable Research

Starting a new school year or launching a fresh project is more than turning the page on a calendar. It’s...

Read More

Every Milestone Matters: What Supporters Unlock at Each Stage

byGiveable ResearchGiveable Research

Milestones are more than progress markers. They are motivation triggers, emotional anchors, and celebration moments that bring supporters closer to...

Read More

Keep the Momentum Alive: How to Maximize Support for Your Current Active Campaign

byGiveable ResearchGiveable Research

Running a fundraising campaign takes effort, energy, and a whole lot of heart. But keeping the momentum alive once the...

Read More

How Fan Art and Fan Stories Can Power Up Your Fundraising Community

byGiveable ResearchGiveable Research

Fan art and fan stories are more than just fun expressions of creativity. They are powerful community-building tools that can...

Read More